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Strategic Enrollment Management and Action Analytics (2007-present)
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Confederation College

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Problems Solved: Eroding Losing Competitive Position, Need to Improve Processes and Practices for Strategic Enrollment Management, Absence of a Culture of Performance Improvement, Inadequate Leveraging of Technology   Strategic Focus: Crafting and Executing Strategy for Strategic Enrollment Management, Developing Organizational Capacity, Leading and Navigating Change, Fostering Innovation and Creativity, Action Analytics™
Project Team:  Dr. Jim Black, Dr. Donald Norris, Dr. Theresa Waterbury, Md. Ginger Marr
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SEM WORKS and Strategic Initiatives are working with Confederation College, a multi-campus community college in Thunder Bay Ontario serving a vast region, including a substantial number of aboriginal schools.

The SEM WORKS-led consulting team is engaged in a comprehensive strategic enrollment management campaign including: 1) an audit of current SEM practices and potentials, 2) an audit of current organizational capacity _ technology, processes, people, and culture _ and the potential of analytics to measure and improve performance, 3) research on image and other issues relating to SEM, 4) crafting a comprehensive strategy for SEM and analytics, and 5) working with College leadership on executing and refining this strategy over time.

 

 

 


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